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Revenue leak
Unanswered Reviews Revenue Calculator
Put a number on the reviews you never reply to.
Your numbers
400
80%
15%
$30
Recoverable revenue, unclaimed
$1,440/ month
You leave about 320 reviews unanswered a month, and roughly 48 of those reviewers you could reach.
≈ $2 / hour
Per year
$17,280
Reachable / mo
48
Reply to every review, without the hours.
Reply Argus drafts an on-brand reply to each App Store and Google Play review so nothing sits unanswered, and no recoverable user slips away.
Every input above is yours to set. This is your own estimate, not a prediction, and nothing is assumed on your behalf.
Questions
- What counts as recoverable revenue?
- You decide. Set how many reviews you get, the share you leave unanswered, the share of unhappy reviewers a good reply would win back or retain, and the revenue of a retained user. The result is your own recovery estimate, not a claim.
- Is a review reply really worth money?
- A timely, specific reply can turn a one-time frustrated user into a retained one and nudges public ratings upward. Because the win-back rate differs by app and category, you set it yourself here.
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